Johan Mångsén

Over 25 years
of experience and expertise

I am passionate about communication and brand experiences that lead to commercial and emotional change. The route is through a holistic and transparent process: Discover. Define. Develop. Deliver.

With over 25 years of experience, I work at the intersection of brand strategy and creative expression. During my career, I have had the privilege of leading the design and brand initiatives for a variety of companies, from B2B to B2C, listed companies to start-ups, a global defense company to the small local vegan restaurant.

I love helping organisations facing an inflection point with their brand. I am at my best where I can lead the work with strategy, aesthetics, and creativity close to the business. I am used to working with change management with many stakeholders involved, being a leader, challenger, motivator, advisor and coach for colleagues and external partners.

Simply put: I move freely in three areas that may have different priorities depending on what the challenge looks like: Strategy. Design. Communication.

What people say

Versatile and skilled

Johan is a versatile and super skilled designer and strategist. He is inspiring to work with, responsive and always delivers
at top level."

Calm and including

Johan has a calm, including and supporting approach to people that he works with and makes us want to do our best, at all times."

Creative and curious 

Johan’s creative curiosity inspires and maintains his ability to create strategies based on what is coming, not on what is already happening."