Award-winning design
and brand director with
an open, holistic approach.

I work with brand strategies, brand identities, branded environments
and brand communication.

A brand means different things to different stakeholders so the work
must be coherent.


Johan is one of the best brand directors I have ever worked with.
Excellent eye for detail and a great team player. He gets things done on time and within budget..

— Petter Larsson, Communications Director, Saab Inc.

Dedicated, excellent helicopter perspectives and brilliant conclusions.

— Carl Reinestam, COO, DRKN Industries

A strong brand is the

product of both a strategic
and creative process.

Business insight and creativity is key here. Without insights – no strategy.
Without strategy – execution is aimless. 



Define your brand’s beliefs, core values
and future direction.


Craft visual stories and experiences
that evokes emotion and move people
to affection.


Bring the strategy to life by generating ideas and challenge opportunities.


Bring your brand, your story and your offering to life across all touch points.