A creative leader working at the intersection of brand strategy and creative expression. I help brands grow relevance and affinity through business-led design and culture-forward communication, creating measurable
and lasting impact on customer and employee engagement. Currently, I am Brand Strategy Lead at Saab.
Keen eye for details
“Johan always sees possibilites
and finds a way forward
– and with a silver lining to it
thanks to a keen eye
for details."
Powers corporate branding
“Johan has a unique
ability to drive the branding
work and understanding
of branding in
large corporations."
Delivers beyond expectations
“Johan is thorough
in his research, and delivers
beyond expectations."